Youtube Series

Behind the scenes as we attempt to grow a business from the ground up.

"Very little is off the table when it comes to the content we share."

Series #01

Diary Of An Entrepreneur

Join me, Danny Lacey, as I start my journey of documenting the life and times of an entrepreneur on video.

In Series 1 of the Diary of an Entrepreneur, you can expect to see us as we move offices; meet the team; hit a low point as we have to make redundancies and deal with mental health; live up to client expectations on complex projects; and reflect as we look ahead to the future of Stada Media.

It’s the first part of the journey – at least, the first documented one. Join me and the team as we navigate all these different experiences together and, as we always do, come out the other side with fresh perspectives and lessons learned! See you in Series 1!

Series #02

Diary Of An Entrepreneur

In Series 2, things ramp up even more for me and my business. We’re venturing into new territories, facing new challenges and sharing new experiences.

Series 2 of the Diary of an Entrepreneur brings you our experiences of quoting for new jobs, rebranding, recruitment, new website headaches and much more. We welcome new team members, accelerate our rebrand, and respond to an increase in demand for our video services.

Join me and the team in our day-to-day life during a new chapter for Stada Media. Watch through an unfiltered lens how a business falls down, bounces back and grows in real time. We hope you enjoy.

Series #03

Diary Of An Entrepreneur

In Season 3, we’ll take you through the ups and downs of a growing company. We’ll be focusing on building a team, managing finances, marketing your company, and more.

Series 3 of the Diary of an Entrepreneur focuses on how we are building a business from the ground up. This series began filming in November 2021, and follows the Stada Media team through the good, the bad, and everything in between. We focus on finding our dream office, keeping up with demand, the importance of cash flow, business plans, the hard work of our team, and so much more.

Join me again for more business insights, learning curves, and an honest look at all aspects of running a business. Enjoy!

Series #04

Diary Of An Entrepreneur

In Season 4, we are back with another deep dive into growing a business. Having recently smashed the £1million revenue threshold, we’re now ramping up our efforts as we target £2million.

In this season of The Diary of an Entrepreneur, the business is in its third year of a five-year growth plan. A year we have labelled our “smart year”. It’s all about growth and sustainability during some very challenging economic times.

Filming for this series started in December 2022 and we wrapped in late April 2023. You’ll see an incredible amount of behind-the-scenes insights across ten episodes, a truly open and honest account of growing a business from the ground up.

Join me again for more business insights, learning curves, and an honest look at all aspects of running a business. Enjoy!

I made a pledge in the very early days that i wanted to share my business journey online.

And not just share it – but lay it on the table with complete honesty and transparency. The detail you’ll see in these videos many business owners wouldn’t dream of revealing.

At Stada Media, we know video is the best way to communicate ANYTHING to an audience – so it’s only natural that I wanted to pick up a camera and film. On video, you’re seeing experiences unfold as they happen – unscripted and unfiltered.

So far, I’ve shared many experiences from back when we moved offices to the one we’re in now (Series 1 Episode 1 – ‘Moving office and the stress of running a small business’), right up to our rebranding and rise in demand (check out Series 2 Episode 5 – ‘Rebranding the business and live streaming recce’).

In future series, you can expect an unfiltered look into how the business is constantly growing – as well as outgrowing certain things, too – from clients, to team, to resources. I’m extremely excited to share with you the progress we’ve made and are continuing to make – but equally, reveal the realities behind these achievements. Warts and all.

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