HIRING SLOW, FIRING FAST AND THE DIFFERENCE A GOOD VS BAD HIRE CAN MAKE

How fast do you fire people in your business? I’ll bet it’s not as fast as it probably should be. And what difference can it make to your business when you make a ‘good’ hire, as opposed to a bad one? Based on my own experiences of recruitment, in this blog post I’m going to […]

MY 5 BIGGEST CHALLENGES IN GROWING AND LEADING A TEAM

You’ve probably clicked on this post because you’re facing challenges in recruitment and team management. Every growing business does, including mine – so you’re not alone! I’m going to list my top 5 challenges in growing and leading a team and how I deal with them. Not sure how to make sure you’re hiring the […]

STAYING FOCUSED AND AVOIDING PROCRASTINATION AS A CEO

In my last post, I covered how my CEO operating system works and helps me to stay focused. Now I’m going to get really granular. I’ll be taking you through how I organise my digital documents, and what tools I use day-to-day as a CEO and entrepreneur.   My files are all digitally accessible anywhere […]

INTRODUCING MY CEO OPERATING SYSTEM

ceo operating system

One of the big issues I’ve had in business is staying organised and focused. There was a time when I would work 15 hours a day, 7 days a week. So, the effort would be there, but my main concern was: was it the best possible use of that time?   In this chapter of […]

MAKING REDUNDANCIES AND DEALING WITH DEBT

making redundancies

If you read my last post on saying goodbye to a big client and the issues that arose as a result, you’ll already have an idea of my past struggles in business. In this post, I’m going to be talking about when I had no choice but to press the ‘R’ button – making redundancies to […]

HIRING MY FIRST EMPLOYEE FOR STADA MEDIA

hiring my first employee

In this blog post, I’m going reveal all about hiring my first employee for Stada Media. I was still very possessive over this new business that I’d created, and I had a lot to learn – but I didn’t know this just yet. Read on and find out what happened. This is the Diary of […]

HOW I WON MY FIRST CLIENT IN VIDEO PRODUCTION

my first client

In this blog post, I’m going to be sharing my experiences of how I won my first client in video production for Stada Media, and the lessons I learned from that miracle moment. This is the Diary of an Entrepreneur. So, let’s get started!   Getting the money coming in Now, if you’re in business, […]

SETTING UP MY FIRST BUSINESS – LET’S START AT THE BEGINNING

setting up my first business

  I’m Danny Lacey, and right now, I am going through the pains of growing a business from the ground up.   I’m the CEO and founder of video marketing company Stada Media. Therefore, I have the responsibility – and accountability – of having employed over 25 staff; servicing over 150 customers; generating revenue of over […]

DO YOU KNOW YOUR WANT FROM YOUR NEED WHEN IT COMES TO MARKETING YOUR BUSINESS?

bakery

Want and need are terms that are often used interchangeably, giving the impression that they mean the same thing. But when you’re researching potential customers for your business, those that have a want and those that have a need are two completely different things and need be approached in different ways. So, how you decide […]