How To Use LinkedIn For Sales

LinkedIn gets a bad rap among many professionals, but I can personally vouch for the potential of LinkedIn for sales. I’ve used LinkedIn messages to land some of my biggest contracts, which helped Stada Media to grow as a business and as a brand. I discuss LinkedIn sales and the broader context of LinkedIn branding […]
Why You Should Hire A Managing Director

In this blog, I’m going to talk about the role of a managing director and why you should hire a managing director to handle the running of your business. If you’ve never considered appointing a managing director, it’s something worth thinking about, as it can have a big impact on your day-to-day operations. So what […]
What Is A Sales Pipeline? How To Manage It

In my Diary of an Entrepreneur podcast I talk about every aspect of my experience of starting and running Stada Media, from finding the right premises, to building my team, to securing contracts worth tens of thousands of pounds each. But those contracts don’t appear from thin air and instantly ready to sign. There’s a […]
How To Recruit The Best Talent For Your Business

Recruiting employees for your business is one of the biggest challenges you can face as a first-time entrepreneur or when your company puts on a growth spurt. No matter how big or small you are, your company is only as good as the people it employs. This is especially true in skilled disciplines and creative […]
The Importance of Cash Flow in Business

One of the most stressful aspects of running a business is managing cash flow. Using an analogy, if a company runs out of cash flow, it will die just like a fire without oxygen. This is why it’s crucial to keep tabs on money and avoid excessively dragging out payments for services. Late payments have […]
DON’T BE AFRAID OF YOUR EMOTIONS IN BUSINESS – USE THEM TO POWER YOU ON!

One of the ways that I control my emotions in business is to redirect them and make them more productive. What do I mean by this? Well, if you’re feeling down about something, normally this would stop you in your tracks. It could lose you half a day, a day or even weeks of productivity […]
SHOULD YOU LEAD WITH THE HEART OR THE HEAD IN BUSINESS?

The head and the heart are two different things, both with very different agendas. Your heart can often influence decisions based on a fluffy, overly-optimistic outlook on everything, oblivious to all the negative stuff that could be going on. Your head, however, isn’t afraid to say it as it is. It doesn’t hesitate to argue […]
MENTAL HEALTH IN BUSINESS: ARE YOU IN CONTROL OF YOUR EMOTIONS AS A BUSINESS OWNER?

For most, trying to control your emotions is near enough Mission Impossible. Once those chemicals start to kick in, you become a different person. Sometimes mental health in business is completely out of your control. What’s more, for most of us, understanding how to control those emotions can trigger a whole new set of emotions […]
DEBT, CASHFLOW AND RESPONDING TO THE UNFORESEEABLE IN BUSINESS

In a previous post, I talked a bit about how debt can creep up on you when you’re not watching out for it. Now, I’m going to get a little more granular about my experiences with debt and how, sometimes, the reasons for your debt are completely out of your hands. Your business is […]
WHY YOU SHOULD GET A BUSINESS ACCOUNTANT AS SOON AS POSSIBLE

I only have 3 words to say to you: Get. An. Accountant. As soon as humanly possible. Business accounting is straightforward at its very foundation: money in – money out = profit. Right? Kind of, but… no. This is why you need an expert business accountant to keep you on the right path. There are […]